Black Friday - International Business Times

SalesGossip, a fashion sales firm in the U.K., complied data revealing that 142 U.K. retailers, mostly national chains, had Black Friday and Cyber Monday sales last year, and the firm predicts that will increase by 50 percent in 2014 compared with 15 percent a year ago.

Even so, Camilleri predicts an eventual backlash against Black Friday’s transatlantic migration. U.K. retailers are undercutting each other too sharply to the point that consumers are no longer motivated to pay full price anymore, says Camilleri. While the early-morning store openings and door-buster sales have yet to arrive in the U.K., they may be on the horizon, but the Black Friday frenzy has yet to spread across Europe.

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