Rajesh Chandy

Rajesh Chandy

Rajesh Chandy holds the Tony and Maureen Wheeler Chair in Entrepreneurship and is a Professor of Marketing at London Business School. He serves as Academic Director of the Deloitte Institute of Innovation and Entrepreneurship. 

Chandy’s areas of expertise include innovation, technology management, emerging markets, and marketing strategy. His research and publications have received several awards, including the Journal of Marketing Harold Maynard Award for contributions to marketing theory and thought, the AMA Early Career Award for Contributions to Marketing Strategy, the AMA TechSIG Award for the best article on Technology and Innovation (twice), the MSI Alden Clayton Award for the best dissertation proposal, and the Mary Kay Award for the best marketing dissertation.                                                                                                            

During 2006–2008, Chandy served as a member of the US Secretary of Commerce Advisory Committee on Measuring Innovation in the 21st Century Economy. He serves on the brain trust of the Global Innovation Forum, and has served on the AMA Academic Council and the AMA Knowledge Development Coalition.

Chandy is an Area Editor for the Entrepreneurship and Innovation area at Management Science, and serves on the editorial boards of the Journal of Marketing Research, Journal of Marketing, IEEE Transactions on Engineering Management, International Journal of Research in Marketing, and Marketing LettersFortune magazine described Chandy’s findings on innovation as "an unorthodox and bracing set of management principles".  He has received a number of teaching awards, including the Outstanding Professor of the Year Award, the Award for Excellence in Teaching, and the Outstanding Faculty Dedication Award. He has provided advisory and executive education services to Toshiba, St. Jude Medical, 3M, Commonwealth Microfinance, American Medical Systems, Hutchinson Technology, Microsoft, Rexam, Wrigley, GfK, Futuredontics, Vodafone, and the US and UK governments, among others.

In the innovation library

Innovation and corporate culture

Corporate culture is crucial to innovation. Research by Rajesh Chandy, Professor of Marketing and Tony and Maureen Wheeler Chair in Entrepreneurship, shows that a company’s culture is the most important factor in its ability to innovate. In this interview, he outlines the three attitudinal traits that companies need to adopt to foster innovation. (Rajesh Chandy)

  • Theme:
    • Corporate
  • Type:
    • Interviews

Can innovation be incentivized?

Rajesh Chandy, Professor of Marketing and Tony and Maureen Wheeler Chair in Entrepreneurship, looks at whether innovation should be incentivized. He explains that successfully innovative companies apply an asymmetrical approach to incentives in which the rewards for success outweigh the penalties or failure. (Rajesh Chandy)

  • Theme:
    • Leadership
  • Type:
    • Talks

Is culture stronger than leadership?

You may want to foster innovation, but if your organisation’s culture does not allow for it you face a struggle. In this panel discussion from London Business School’s 2011 Global Leadership Summit, business leaders, including Sir Martin Sorrell of WPP and David Sproul of Deloitte, swap views on building innovation into business culture. (Rajesh Chandy)

  • Theme:
    • Leadership
  • Type:
    • Talks

View all resources from Rajesh Chandy